Wednesday 7 March 2012

Potted Potter (#PottedPotterTO) Premiere Interviews by Robert Lavigne - Cast and Production Team

Today, the production team behind Potted Potter: The Unauthorized Harry Experience – A Parody by Dan and Jeff, announced that the Toronto run would be extended until April 8, 2012.
FOR IMMEDIATE RELEASE – March 7, 2012 
Potted Potter: The Unauthorized Harry Experience – A Parody by Dan and Jeff  breaks records with ticket sales 
Producers announce final extension of Toronto run until April 8
This does not surprise me in the least. I was witness to the Toronto Premiere of Potted Potter. The show was a profitable mix of low production costs with high production value. It is no wonder that the show is being extended.

Think about it.

The cost of the production is two guys (Dan and Jeff), five major stage props, a variety of wigs, brooms, and dollar store items. Yet, the show is breaking ticket sales records in Toronto. The producers clearly know a winning equation when they see it.

What you see is what you get. Low Cost. High Revenue. Great Value.
This is the very nature of putting all of your costs into what matters. A great cast, a great laugh, a great concept, and a great production team. There is no reason to suspect that Potted Potter could very much be the most profitable limited run show in Toronto in 2012.

At the premiere after party, I was fortunate to sit down with Daniel Clarkson and Jeff Turner. The energy they share on stage is naturally extended to their off stage personality. It is further extended to their banter and engagement on Twitter.


It is also not a surprise that the producers of the show (Corey Ross and James Seabright) are excited about the Toronto run. During my interview with them, it was clear to me that they already had aspirations of bringing this show to the United States. The fact that the show has been extended already is a clear sign that this is not the last we will see of Potted Potter in North America.


To compliment the shows run in Toronto, a special mention also has to go out to Associate Producer, Marcello Cabezas. I have seen nobody more engaged with this brand on Twitter than Marcello. His feed and his time have been dedicated to this venture. I am sure he is above the moon right now with the announcement of this extension.


In the later part of my interview with Marcello, he outlines why it is so important to bring shows like this to Toronto. Heck, I was willing to drive in from Brantford to see it. A great time at a great value will always draw a crowd. Potted Potter is no exception to this rule. More so, they have the profit equation figured out.



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